Welcome to Re-Up

Our story
We kept reaching for nicotine pouches and a third coffee just to get through the afternoon — and hated the dependency, the jitters and the crash. Re-Up started with a simple question: what if a pouch gave you the focus without the nicotine? So we built one around clean, studied actives instead.

What's inside
Every pouch pairs Cognizin citicoline — a clinically studied nootropic — with caffeine and B-vitamins for a clean, portable lift. You tuck one under your lip and it absorbs fast, so focus comes on quickly and comes down smoothly. No nicotine, no tobacco, no sugar.

Made in Australia
Re-Up is made locally and third-party tested for purity, so you know exactly what you're putting in your body. Vegan, tobacco-free and nicotine-free — a focus product you can actually feel good about reaching for.